Post It.jpg   HEADLINES           

Peter Moran of SAF speaks of State of Industry in US, Niagara & Greater Toronto
In his biennial address, SAF CEO Peter Moran shares his perspective on trends happening in the retail, wholesale and production segments of the floral industry and thoughts about how disruptive technologies from other industries may challenge the floral industry’s established business models.

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IFD Releases Floral Trends Forecast for 2017
International Floral Distributors (IFD) has released Floral Trends Forecast 2017 at  This forecast reveals emerging consumer preference for flowers and floral decor.  This report also includes information on the top styles trending in today's market, as well as information on millennial preference and the impact of the election south of the border in colors and trends.

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Ranking Small Business Banks
Credit Unions are leading financial institutions in terms of servicing the needs of small business according to the latest research.  Take a look at this report which includes breakdowns by financing fees, services scores and a number of other factors.   These scores are based on over 11,000 responses from small business owners.

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RSSFeed.jpg   WHAT'S NEW

After more than 2 years in the making, Flowers Canada Retail releases the most comprehensive credit card program in Canada.  

With all-inclusive (no hidden fee's) rates from 1.65% and Interac rates of 4¢ per transaction
, this one-of-a-kind program allows floral retailers to improve their bottom line.  

Alliance FCR Merchant Program.jpg

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Magnifying Glass.jpg  SPOTLIGHT              


Florist Broadly Adopt Social Media
Payoff Somewhat Nil....Now What?

Although Flower Shops have broadly adopted Social Media to target potential customers, the Prince & Prince Report indicates that other communication methods are more popular.  While Social Media tools have yet to fully live up to their promise, the report helps florist benchmark their communications strategies to improve the effectiveness of their marketing messages.